Global business models and practices have been influenced by the technological revolution. Major shifts have occurred in the way we carry out daily tasks and it has spread throughout all levels of the business model. The incorporation of the internet and social media has demanded each individual organizational entity to adapt in order to increase
Generation Z are the current leaders within the workforce and as such, have the ability to influence the shaping of our world from a technological and societal perspective. The lines are constantly getting blurred between generations. Members of Generation Z were born between the years of 1995-2012. However, millennials born between 1980 and 1994 continue
We’ve all seen them. It is nearly impossible to avoid the new wave of personalized ads, often facilitated or conducted by ‘influencers’ who are seemingly just one of us. Businesses pair themselves with social media influencers to promote their products to new customers via the influencer’s media presence or platform. In the age of social
The largest successes in film, print, radio and television are traditionally polished, entertaining, professional and reliable. Society idolizes these categories of mass media, resulting in the shaping and influencing of consumers. The industry is a fast-paced, ever—changing, evolution of the same goal: to share information with others. A relatable goal that rings true and desirable to most of us. Who wouldn’t want to be a part of this vital exchange of information?